Client: Pantene
Project:
Selena Gomez's
Revival Tour partnership with Pantene
My Role:
I was responsible for storyboarding the jumbotron video, as well as the six Snapchat video ads, and designing the Snapchat geofilter, including several rounds of designing illustrations. I also led post-production editing of the jumbotron and snapchat videos.
Snapchat Geofilters
at all 40 of Selena's nationwide concerts
Pantene partnered with Selena Gomez and created geotargeted snapchat filters for each of the locations of her highly anticipated Revival Tour. It launched on the opening night of the Revival Tour in Las Vegas and garnered XXXk user interactions and increased brand recognition.
Pantene X Revival Tour
Snapchat 3Vi Ads
We created a series of six 3Vi ads which ran throughout the discover channels on Snapchat in the 60 days before the start of Selena Gomez's Revival Tour.
